Consultants telling newspapers what to do are a dime a dozen, particularly because blogs are cheap and free.
Still, reading contrary views can make one think, whether it's about how to do online stuff better or how to reorganize a newsroom.
John Duncan writes long as The Inksniffer, but he quotes Lenny Kravitz at times. He's now added to the journalism links.
An older post on McClatchy, called "Dear Gary Pruitt: aka Calling All Angels," gives provocative suggestions on what we should stop doing, always the hard question.
Scary provocative quote:
---Stop rearranging deck chairs. ....redesigns alone rarely move readership permanently on its own. You have to rethink what a newspaper can be before that will happen. And you have to believe energetically in the product that drives most of your revenue instead of hoping that its decline will be slow and its death painless.
---Stop reducing staff by attrition. I know this is part of the McClatchy way and it feels warm and nice. But this is the cheapest and worst way to cut staff costs because it involves abdicating control of your staff to coincidence. I've done this. The people who leave are generally experienced (retirement) or talented (recruited elsewhere) and often both. It causes huge problems for management in getting the right people in the right chairs. The shuffles and compromises involved usually have little to do with the needs of readers and you can get saddled with them for years. Make a decision about where the resources need to go to match your vision.